Pricing & Promotion Agents
Revenue Optimization: From Introduction to Exit
Intelligent Revenue Management
Pricing & Promotion agents optimize revenue across the entire product lifecycle - from initial price setting for new SKUs through promotional events to final markdown clearance. These agents use advanced analytics to balance margin protection with sales velocity, ensuring every pricing decision maximizes profitability.
Pricing & Promotion Agent Suite
New SKU Price-Setting Agent
Pre-seasonWhat is it?
Solves "Cold Start" pricing by using CV/Attributes to find lookalikes and synthesize launch price.
Why care?
Establishes rational initial prices based on *data*, not guesses, preventing margin leakage from day one.
Value Drivers
Markdown Optimization Agent
In-SeasonWhat is it?
Dynamic, probability-based recommendations for timing/depth of price cuts to clear liability inventory.
Why care?
Reduces "panic discounting"; optimizes markdown *timing/depth* to clear stock at minimal margin sacrifice.
Value Drivers
Promotional Price Optimization Agent
In-SeasonWhat is it?
Predicts outcome of temporary price reductions (BOGO), modeling Halo Effects and Cannibalization.
Why care?
Maximizes promotional ROI by isolating incremental revenue net of pull-forward and substitute dilution.
Value Drivers
Promotional Compliance Agent
ExecutionWhat is it?
Uses Computer Vision to audit physical/digital execution of promotions (tags, signage).
Why care?
Prevents lost margin via "slippage" (tags not updated, wrong promotions executed).
Value Drivers
Product Lifecycle Manager
StrategicWhat is it?
Orchestrates Phase-In/Phase-Out, managing ramp-downs to minimize gaps and orphan stock.
Why care?
Prevents "Zombie Inventory" (old stock lingering) and "Empty Shelves" during transitions.